4 Reasons You Need to Hire a Data Analyst
Businesses across the globe are becoming consumed by Data and Analytics, we have never seen as much commitment or investment into data science, customer analytics, business intelligence, than we do now. So what does a data analyst actually do and how will they help your business?
Decision-making based on evidence
Every decision-maker in your business should have access to data before a big decision is made. In some large organizations decision-making can take weeks, but with smaller or more agile businesses decisions can be made faster. Often a data analyst can streamline the decision-making process by analyzing, extracting and presenting a clear set of data collected from multiple channels to the decision-makers.
Data analysts take the ‘what ifs’ out of business decisions. Not only are they able to extract and analyse information to ensure the right path is taken, but they can actually test to see which outcomes would be more beneficial for the business. They will measure metrics related to important changes so that when the decision-making is complete you can ensure no mistakes or costly wrong moves.
Every business is filled with employees that are time poor. While you might have every intention of implementing methodologies, CRM programmers and loyalty campaigns – it is rare that anyone has the time to do this. A data analyst will be on hand to scope, develop and manage these sorts of tools and analytics in a proactive manner, while making recommendations for the team and supporting fellow employees with data tracking and analysis.